1 in 10 Australian
babies will develop a
food allergy.

But introducing allergens
early can help prevent them.

The first step doesn’t have to be scary.

Something’s Coming
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Something’s Coming
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Something’s Coming
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Something’s Coming
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Something’s Coming.
August 2025

Join the waitlist to be the first to know. This August - we'll see you there.
Waitlist is the first to receive our exclusive launch special.

Join The Waitlist
Made by the experts you’d
want in the room: doctors,
dietitians, and food scientists.
Our product is crafted with care by the people you’d trust most:
dietitians, paediatricians, general practitioners, and food scientists. It's
informed by leading medical minds and made possible by the best in
food science.

In a space filled with noise, we’re keeping it simple — and simply better.
We've worked closely with the experts you’d want by your side, to
create a product that does what it promises. Because when it comes
to allergens, more isn’t always more.